IT Girl is a Bratz-inspired Roblox fashion competition developed by IT GIRL Magazine where up to 14 players per server style outfits based on a community-voted theme and compete for podium positions. Success in each round comes down to quickly navigating themed dressing rooms, coordinating layered clothing and color palettes under a strict timer, and impressing other players during the runway walk.
Understanding the round structure, styling mechanics, and currency systems will help you build winning looks and level up your model rank.
Core Gameplay Loop: Step-by-Step Walkthrough
Every match of IT Girl follows a structured competition cycle that moves from the intermission lobby to the final podium showcase.
1. Theme Voting
Between rounds, players wait in the lobby where three random themes appear on screen. Everyone casts a vote, and the theme with the highest vote count is selected for the upcoming match. Common themes include aesthetics like Angel Core, Streetwear, Fantasy, Royalty, Pastel Goth, or specific challenges like Polka Dots vs. Stripes.
2. The Dressing Phase
Once the theme is locked, players teleport into the dressing area with a countdown timer, typically giving between three and five minutes to put together an outfit. You must choose a masculine or feminine body base, select clothing pieces, apply makeup, style hair, and pick accessories that fit the prompt.
3. Walking the Runway
When the timer expires, contestants are teleported to the runway backstage. Players take the catwalk one by one in a randomized order. While walking down the stage, you can select animations from the pose menu on the right side of the screen to present your look to the audience.
4. Player Voting and the Podium
While each model walks, all other players vote on their look using a 1-to-5 rating scale displayed as hearts or stars. After the final contestant finishes, the game tallies the total scores. The top three highest-scoring models take the winner podium, unlocking rewards and badge progress such as First Win!, 10 Wins!, 100 Wins!, or 1000 Wins!.
Dressing Room Styling Mechanics
Creating a competitive look within the brief time limit requires familiarity with IT Girl's customization tools and dressing room layout.
Clothing Layering and Toggles
Garments in IT Girl can be layered to build complex silhouettes. You can stack corsets over shirts, layer ruffles beneath skirts, or combine leg warmers with boots. Many items feature toggle options that allow you to strip away specific details, such as removing decorative bows, puff sleeves, or extra trim to better suit your outfit.
Colors, Materials, and Textures
After equipping an item, you can modify its visual finish using three customization tabs:
- Preset Color Swatches: Quick-select solid shades for rapid styling.
- The Color Wheel: Allows precise hue and saturation adjustments, as well as entering exact hex codes to match tones across different items.
- Material Textures: Apply realistic textures to fabrics, including wool, knitted yarn, foil, metal, crystal white, and glitter patterns. You can also recolor several patterns to integrate them into your color scheme.
- Recent Colors: Use the last-used color option to quickly match accessories to your primary clothing color.
Hair, Makeup, and Details
The salon section lets you customize your avatar's head and face:
- Hair Layering: Base hair pieces can be combined with separate bangs, ponytails, buns, and extensions to create custom hairstyles.
- Preset Faces vs. Custom Makeup: Free preset faces provide standard looks with various eye colors and expressions. Players with the Custom Makeup game pass can independently choose eyebrows, eyeshadow, eye styles, lip colors, and facial details like freckles or vitiligo.
- Nail Salon: Stations offer different nail lengths and shapes (such as almond or coffin) that can be colored to complete the look.
- Ears and Lashes: Equip custom elf ears, human ears, or eyelash overlays in the salon room to refine facial proportions.
Progression, Currencies, and Magazine Issues
Participating in shows earns you two primary in-game currencies that track your standing and unlock exclusive cosmetics:
Hearts and Monthly Magazine Issues
Hearts are awarded based on the votes you receive from fellow players at the end of every runway show. Accumulating hearts levels up your model rank (such as Runway Model) and unlocks tiers in the IT GIRL Magazine, the game's battle pass system.
- Each magazine "issue" refreshes monthly with exclusive items, including special handheld items like mobile phones, magic wands, beanies, and jewelry.
- Unlocking an early issue reward typically requires around 650 hearts, while claiming every item across an issue requires approximately 3,250 hearts.
- Accumulating thousands of lifetime hearts also unlocks access to pro servers, where experienced players compete at higher skill levels.
Diamonds and the In-Game Shop
Diamonds are the standard currency earned by completing rounds and redeeming promotional codes. You can spend diamonds in the shop for exclusive accessories, such as the Sparkles effect (2,000 diamonds) or the handheld Parasol (3,500 diamonds). Diamonds can also be purchased directly using Robux if you prefer not to save through standard gameplay.
IT Girl Game Passes and Upgrades
Optional game passes provide permanent convenience features, expanded styling limits, and VIP clothing access.
| Game Pass | Robux Cost | Features and Benefits |
|---|---|---|
| VIP | 599 | Access to the VIP room, exclusive VIP items, VIP magazine tier, head tag, and extra diamond rewards per match |
| Custom Makeup | 250 | Freedom to independently customize eyes, lips, brows, blush, and facial details |
| Hairdye | 200 | Access to custom hair textures and expanded hair coloring options |
| Faster Speed | 100 | Increases avatar walk speed to navigate dressing rooms faster |
| Pets! | 250 | Unlocks pets that can be held and posed alongside your avatar |
| Equip Extra Items | 100 | Allows equipping up to five additional items in any clothing category |
| Teleport to Rooms | 150 | Instantly teleports your character to specific departments (tops, skirts, salon, VIP) |
| Ecarlate Enchante Set | 250 | Grants permanent access to five exclusive wardrobe pieces |
Tips to Win More Runway Matches
Applying a few strategic habits during the preparation phase significantly boosts your voting averages:
- Scout the Department Layout Early: Take time during your first few sessions to learn where shirts, skirts, shoes, and accessories hang. Knowing where specific boots or jewelry reside prevents running out of time while barefoot.
- Establish a Single Focal Theme: Avoid equipping every item that relates to a topic. If the prompt is "Jungle" or "Animal," choosing a focused tiger or deer concept with matching colors will score higher than wearing conflicting animal accessories simultaneously.
- Balance Patterns with Solid Colors: Solid-colored skirts and tops allow patterned jackets or leg warmers to stand out. Covering every item in identical loud patterns often looks cluttered on the runway.
- Pose with Intention: Use the animation pose menu while walking the catwalk. Switching between two complementary poses while the camera focuses on your avatar highlights accessories and shows active effort.
- Take Screenshots in the Photo Op Room: Off the main dressing room sits a dedicated photo op area equipped with colored backdrops. If you want to document your outfits or share looks with friends, stand before these backdrops and use your favorite poses for clean screenshots between rounds.
Frequently Asked Questions
Can you play IT Girl as a duo?
Yes. You can send duo requests to friends or other players in the lobby. Playing as a duo allows you to coordinate matching themes, complementary color palettes, and enter the runway together.
How do you get into Pro servers in IT Girl?
Pro servers are restricted to experienced players and require earning a high number of lifetime hearts (typically over 2,000 to 2,500 hearts, depending on server requirements) through regular runway voting.
What should you do if an item does not change color?
Some specific items and built-in patterns have fixed textures or limited color channels. If an item does not respond to the color wheel, check if it has a toggle option, or try selecting an alternative material texture from the fabric menu.
How do you save custom faces and outfits?
Custom makeup slots can be saved inside the Custom Makeup menu once created. Outfits currently rely on manual selection each round, so memorizing your favorite item combinations and color hex codes is the most reliable way to recreate looks quickly.
